Meet George Nowell…

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George Nowell is Kubota’s agricultural and groundcare dealer manager for the midlands, north west and Wales.

Now in his fifth year in full-time employment with the company, George first came to Kubota in 2015 after getting in touch as he searched for a three-month summer job following completion of his first year at Harper Adams University.

When George left school, he took a three-year apprenticeship at Bicton College which saw him working with a tractor dealership in Devon. Eager to immerse himself at manufacturer-level, George set about finding a route into Harper Adams University.

“I always knew what career path I wanted to pursue, and earning myself a summer job at Kubota was a move that helped to create opportunities for me,” explains George.

He says the journey started with getting good exam results at school, followed by high grades achieved during his apprenticeship, which eased his progression into engineering.

“During my degree course, I returned to Kubota for my work placement year as a student,” he says. “My coursework and dissertation let to a project on M7 tractor optimisation, which was focussed on developing dealer and customer knowledge.”

Proving that a little initiative goes a long way, George returned to Kubota after completing his university studies in 2018, taking up his first full-time role. As a service technician providing product support, his early career included a three-month posting to KFM at Dunkerque, France, working in tractor production.

A year later, George took on the role of regional service representative before stepping up to the role of aftersales dealer manager in 2021. He now starts 2023 as a dealer manager.

“I always wanted to work for a tractor manufacturer,” he says. “It’s great to work for a company that hasn’t yet become a full-liner in agriculture, so I have an opportunity to appreciate how the business is moving forward. And I can be part of this exciting journey.”

Away from work, George can’t resist picking up the spanners.

“I do enjoy working on classic tractors and older Land Rovers,” he says. “And having recently bought a Series IIa Land Rover, there’s now a good project in front of me which I can enjoy in my spare time.”

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