Kubota UK, took The Game Fair by storm at its 58th event in the show’s history.
The Game Fair 2016 welcomed in excess of 100,000 visitors over the three-day event becoming the largest of its kind in Europe, proving to be a vital platform for Kubota UK and a key event in Kubota’s annual show calendar.
Visitors to the show had the chance to explore Kubota’s extensive range of equipment, which spans compact tractors and ride-on mowers to utility vehicles, all of which have played a central role in many areas of rural life for the last three decades.
The rural and country sports market is one that has continued to grow for the brand in the last ten years, notably as a result of the introduction of its range of utility vehicles, with its RTV1140 featuring prominently with gun and field sports professionals and rural estates managers.
Adrian Langmead, Kubota UK’s Groundcare Business Development Manager, commented: “We had a great weekend at this year’s Game Fair, showcasing our fantastic range and speaking to an audience of new and prospective customers.
“Our business relies on a strong and prosperous rural economy, whether that’s supplying gamekeepers, shooting or equestrian professionals, farmers, small holders or estates managers. Our range is relevant for all these sectors, so it’s important for us to be visible and on-hand to support key industry shows like this and show our support for events that promote the rural economy.
“The domestic market for our ride-on mower range continues to grow too, and events like this provides a perfect platform to talk directly to our key target audience. Being present at the show and displaying our equipment is therefore vital and after a successful weekend we are now looking forward to The Game Fair 2017.”
